About WriteLift and Karen Nielsen Palconit

Headshot of Karen Nielsen Palconit, listing copy specialist at WriteLift

Hi, I'm Karen.

I run WriteLift out of Quezon City. The legal name on my invoices is Palconit Digital Marketing Services, but sellers who've worked with me know me as Karen, and that's how I prefer it.

I focus on one thing: listing copy for PH sellers on Shopee, Lazada, and TikTok Shop. Keyword-researched titles that the algorithm picks up, descriptions that convert the click into a purchase, and search tags filled correctly so buyers can actually find the product. That's the whole job.

Why listing copy matters

Most PH seller listings leave money on the table.

A seller can have the best product at the best price and still lose to a competitor with worse quality — simply because that competitor's listing shows up in search and theirs doesn't. Shopee and Lazada both use algorithms that weight your listing text heavily: the title, the description, the tags, the attributes. If those aren't written with actual PH search volume data behind them, you're invisible to the buyers who are already looking.

WriteLift fixes that. Every listing starts with keyword research using Shopee Seller Center and Lazada Seller Center tools — not generic SEO tools that don't reflect PH market search behavior. Then the copy is written to put those keywords exactly where each platform's algorithm reads them first, while still reading naturally to the human buyer who lands on the page.

The result is a listing that ranks higher, gets more clicks, and converts those clicks into purchases more often than the original.

What I do and don't offer

Clear scope, honest limits.

WriteLift offers:

  • Shopee PH listing copy (title, description, 15 search tags, attributes)
  • Lazada PH listing copy (title, description, backend keyword field, full attribute completion)
  • TikTok Shop PH listing copy (title, description, variant naming, attribute fields)
  • Keyword research included with every listing at no extra charge

WriteLift does not offer:

  • Paid advertising (Shopee Ads, Lazada Sponsored Products) — that's a separate skill
  • Store design, product photography, or graphic design
  • Social media management or content creation
  • Logistics, fulfillment, or supplier sourcing advice

If you need any of those, I can point you in the right direction. Just ask in your inquiry.

How I work

What you can expect from working with me.

  • Keyword research first. Every listing starts with actual PH search data — not guesswork or generic keyword tools. The copy is only as good as the keyword brief underneath it.
  • 24–48 hour turnaround. If I quote you a Wednesday delivery, you get it Wednesday. No chasing, no excuses.
  • Plain-language copy. No filler phrases, no vague adjectives. The title says exactly what the product is. The description says exactly what it does for the buyer.
  • One revision round included. Every listing includes one round of revisions at no extra charge. Tell me what to change and I'll turn it around within 24 hours.
  • Google Doc delivery. Clean, ready-to-paste Google Doc. Copy it straight into your Seller Center. No reformatting, no guesswork about which field gets what.

Business details

DTI-registered, Quezon City.

Palconit Digital Marketing Services is a DTI-registered sole proprietorship based in Quezon City, Metro Manila. I work directly with sellers — no agency layer, no subcontractors. The person who reads your inquiry is the same person who writes your listing.

Payment is via GCash, Maya, or bank transfer. Invoices are in Philippine pesos.

How to start

Straightforward from here.

Use the contact form to send me what you sell, which platform, and how many listings you need. Within 24 hours I'll come back with a package recommendation and a quote. If you'd like to see samples before you commit, the Work page has before-and-after examples across product categories.

Last updated:

Want to work together?

Send me your product details and I'll audit your current listing for free before you commit.